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		<link>http://findnewcustomers.com/2012/07/20/home/</link>
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		<pubDate>Fri, 20 Jul 2012 03:17:02 +0000</pubDate>
		<dc:creator>The Fearless Competitor, Jeff Ogden</dc:creator>
				<category><![CDATA[Demand Generation]]></category>

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		<description><![CDATA[At Find New Customers, the sales lead generation company founded by the award-winning marketing expert Jeff Ogden, we&#8217;re the Marketing Transformation company, helping businesses transform marketing from a traditional cost center to a revenue focused marketing operation. Every marketer&#8216;s job is &#8230; <a href="http://findnewcustomers.com/2012/07/20/home/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=findnewcustomers.com&#038;blog=38022877&#038;post=36&#038;subd=findnewcustomersdotcom&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<h3>At <a class="zem_slink" title="Find New Customers" href="http://www.findnewcustomers.com" target="_blank" rel="homepage">Find New Customers</a>, the sales lead generation company founded by the award-winning marketing expert <a title="Jeff Ogden" href="http://jeffogden.net" target="_blank">Jeff Ogden</a>, we&#8217;re the <em>Marketing Transformation</em> company, helping businesses transform marketing from a traditional cost center to a revenue focused marketing operation.</h3>
<h4>Every <a class="zem_slink" title="Marketing" href="http://en.wikipedia.org/wiki/Marketing" target="_blank" rel="wikipedia">marketer</a>&#8216;s job is to drive revenue, so we believe that marketers need start filling <a class="zem_slink" title="Sales" href="http://en.wikipedia.org/wiki/Sales" target="_blank" rel="wikipedia">sales</a> funnels with fewer and better leads, so their sales people win more deals at higher margins.</h4>
<h2>That&#8217;s a long and arduous trip, so you need a good guide to lead you there. And you can get a <a title="Free Hour of Marketing Advice" href="https://www.timetrade.com/book/5MZSH" target="_blank">free one hour of personalized marketing advice here</a>.</h2>
<h3>A good place to start is by downloading the highly acclaimed <a class="zem_slink" title="White paper" href="http://en.wikipedia.org/wiki/White_paper" target="_blank" rel="wikipedia">white paper</a> <a title="How to Find New Customers" href="http://www.findnewcustomers.com/getcustomers" target="_blank">How to Find New Customers</a></h3>
<p>To become a true  demand generation company driving revenue, you need to transform in many different areas including:</p>
<ol>
<li><span style="line-height:13px;"><strong>Strategy</strong> &#8211; do we know where we are going and how to get there?</span></li>
<li><strong><a class="zem_slink" title="Value proposition" href="http://en.wikipedia.org/wiki/Value_proposition" target="_blank" rel="wikipedia">Value Proposition</a></strong> &#8211; do you deliver real value for customers?</li>
<li><strong>Content</strong> &#8211; do we have the bait on our hooks to &#8220;catch&#8221; customers?</li>
<li><strong>Processes</strong> &#8211; can we manage our leads and opportunities?</li>
<li><strong>People</strong> &#8211; do we have the right skills and people on the bus?</li>
<li><strong>Technology</strong> &#8211; are the tools in place and working properly</li>
<li><strong>Metrics</strong> &#8211; can we measure results and refine our approach?</li>
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<p>It all starts with a deep and comprehensiveness understanding of your customers and prospects. These are called <a title="Buyer Personas" href="http://findnewcustomers.com/buyer-personas/" target="_blank">Buyer Personas</a>. Fortunately, Find New Customers is becoming certified in Buyer Personas by the Buyer Persona Institute, so we are uniquely qualified to help you. We are also the Creator and Host of <a title="Marketing Made Simple TV" href="http://www.marketingmadesimple.tv" target="_blank">Marketing Made Simple TV</a>, where we interview the world&#8217;s smartest marketers each week. These experts stand behind me. So when you hire Find New Customers, you get an army of experts. <strong>Please note that, due to a non-compete agreement, we cannot help you if you are a client or prospect of The Pedowitz Group. So if you are, we cannot help you.</strong> If you want to drive more revenue to the bottom line, contact Find New Customers today! Call 516-495-9350, send an email to jeff dot ogden at findnewcustomers.com or tweet to @fearlesscomp. Or simply click on <a title="One Free Hour" href="https://www.timetrade.com/book/5MZSH" target="_blank">Schedule  My One Free Hour</a>. We are modest, humble and giving.  We genuinely want to help our clients and deliver a lot of value for their money. If that&#8217;s the kind of business partner you want, please contact Find New Customers. You can reach us by calling our office on 516-495-9350 or by sending an email to sales at findnewcustomers.com.</p>
<h3><a class="zem_slink" title="Jeff Ogden" href="http://en.wikipedia.org/wiki/Jeff_Ogden" target="_blank" rel="wikipedia">Jeff Ogden</a>, President of Find New Customer is also pleased to win this award for the second year in a row:</h3>
<p><a href="http://findnewcustomers.com/2012/07/20/home/2012-50most-badge-ogden4/" rel="attachment wp-att-77"><img class="aligncenter size-full wp-image-77" alt="2012-50most-badge-ogden[4]" src="http://findnewcustomersdotcom.files.wordpress.com/2012/07/2012-50most-badge-ogden4.jpg?w=611"   /></a><img class="aligncenter size-full wp-image-53" alt="2011-winner-badge-SLMA-ogden" src="http://findnewcustomersdotcom.files.wordpress.com/2012/07/2011-winner-badge-slma-ogden.jpg?w=611"   /></p>
<h3></h3>
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